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Billionaire (song)

This article is about the Travie McCoy song. For the Peaches song, see I Feel Cream.
Released March 9, 2010[1]
Recorded 2009
Genre Reggae fusion, pop rap, pop rock
Length 3:29
Label Fueled By Ramen
Writer(s) Travie McCoy, Bruno Mars, Ari Levine, Philip Lawrence
Producer The Smeezingtons
Certification 2x Platinum (RIAA)[2]
Platinum (RIANZ)[3]
Travie McCoy singles chronology

"Need You"

Bruno Mars singles chronology
"Nothin' on You"
"Just the Way You Are"

"Billionaire" is the debut single by American recording artist Travie McCoy, featuring guest vocals from Bruno Mars. It is the lead single from McCoy's debut studio album, Lazarus. The song was produced by The Smeezingtons, which consists of Mars, Philip Lawrence and Ari Levine. Lyrically, McCoy imagines what would happen if he became a billionaire, referencing all the good he would do to others with the money along with his desire to be on the cover of Forbes magazine, "smiling next to Oprah and The Queen".[4] As of July 2011, the song has sold 3 million digital downloads, making it Mars' third three-million-seller.[5]


Bruno Mars came up with the lyrical concept for "Billionaire" during a trip to London in which he was given £240 ($350) by his record label to spend for 11 days. He found the amount of money to be insufficient, and explained "We were like, 'Is this the biggest mistake we've ever made? We thought we were broke in California; what are we going to do here?' So we've got no money, and I'm walking the streets and came up with, 'I wanna be a billionaire, so freakin' bad.'"[6] With the song, McCoy intended to avoid "superficial" lyrics in the wake of an economic recession, and added "There’s something to sing about here; if I was in the position to have a ridiculous amount of money, would I be selfish or selfless?’ I just took that concept and ran with it."[7]

During the summer of 2009, The Smeezingtons (Mars, Philip Lawrence and Ari Levine) were booked for a week of studio sessions writing for Lupe Fiasco, B.o.B and McCoy.[8] At the end of the week the group had created a scratch demo version of "Billionaire". The B.o.B song "Nothin' on You" was also conceived at this time.[8] McCoy later joined The Smeezingtons in the studio to complete the full song.[8] The radio edit of the song replaces the word Fucking with freaking and is 3:06 long instead of 3:30. The radio edit is available for download on iTunes.

The song uses an almost exact musical copy of the tune from Santeria by the band Sublime.[9]

The music video appeared in MTV animated series Beavis and Butthead in the episode "Whorehouse".


The official remix features Mars, his Nappy Boy labelmates T-Pain & R&B group One Chance, and Atlanta-based rapper Gucci Mane. The remix was produced by Young Fyre.[10] There is also a Jawaiian remix done by a band called Big Every Time (known has B.E.T. for short) from Hawaii a DJ Mike D remix. UK rapper Professor Green also covered the song on BBC Radio 1.[11] In 2011, Only Won released a "Geeked out" remix video titled, "I Wanna Be An Engineer" which was a parody that reached viral status and caught the attention of CNN, Discovery Channel, and FIRST Robotics Competition.[12]

Music video

The music video was filmed in Los Angeles, California and was first broadcast on MtvU on May 6, 2010. It begins with Mars playing a guitar whilst sitting on a wall at Venice Beach and singing the opening chorus. The scene switches to McCoy rapping while driving a Mini Cooper with Mars in the passenger seat. Throughout the video, McCoy is shown helping four people, as well as one large group at the end. The first thing he does is give a guy a new skateboard after he broke his own in half; the second is buying an unknown, aspiring artist's CD; the third is getting out of the Mini Cooper and giving the keys to a teenager trying to hitchhike to New York and the fourth is giving a graffiti artist some more spray paint after his ran out. The video then switches to Venice Beach, where the group in question run dry on beer in their cooler, but McCoy and Mars come in and hand out more beers to restore life to the party. Fall Out Boy's Pete Wentz can also be seen in the video riding on the back of a scooter with McCoy.


  • Digital download[13]
  1. "Billionaire" – 3:29
  2. "Bad All By Myself" – 3:24
  3. "Superbad (11:34)" – 3:12
  • Digital download – Deluxe single[14]
  1. "Billionaire" – 3:29
  2. "Billionaire" (Acoustic) – 3:28
  3. "Billionaire" (Music Video)
  1. "Billionaire" – 3:29
  2. "Bad All By Myself" – 3:24

Glee version

The song was covered on the television show Glee during the second season premiere episode Audition. Sung by Chord Overstreet, Cory Monteith, Harry Shum, Jr., Kevin McHale and Mark Salling, the song debuted and peaked at No. 28 on the Billboard Hot 100.

Charts and certifications

Claudia Leitte version

Single by Claudia Leitte featuring Travie McCoy
from the album As Máscaras
Released May 7, 2010[49]
Format Airplay
Genre Reggae, soul
Length 3:30
Label Sony BMG Music Entertainment
Producer Robson Nonato
Claudia Leitte singles chronology

"As Máscaras (Se Deixa Levar)"
"Don Juan"

Travie McCoy chronology
"Need You"

"Famo$.a.", (English: Famous) is the second single from the album As Máscaras of Brazilian singer Claudia Leitte featuring McCoy. The name features the dollar sign and S.A. (which generally designates corporations) – in this case, ironically used to indicate the strong money appeal of the song and its storyline. The song is a version of McCoy's "Billionaire". Leitte's version consist of the same lines by McCoy while she sings in Portuguese new verses instead of Mars'.

In the version written by Leitte, the lyrics makes references to Jô Soares' talk show, the reality show Big Brother Brasil, the social network Twitter and the TV host Hebe Camargo.[50]

Music video

The single's music video was filmed in São Paulo and was released in July. The video shows the singer Claudia Leitte scenes in Oscar Freire, the city street known to contain numerous sophisticated stores and be the point of buying artists and millionaires. Features McCoy's footage from the original "Billionaire" music video.

Chart positions

Chart (2010) Peak
BR Billboard Hot 100 Airplay[51] 3

See also


External links

  • "Billionaire" music video on Youtube
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