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TV3 (Estonia)

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TV3 (Estonia)

TV3 Estonia
TV3 logo
Launched 1 January 1996
Owned by Modern Times Group
Audience share 12.6% Increase (September 2012, TNS Emor)
Slogan Rohkem elu, rohkem meelelahutust!
More life, more entertainment!
Country  United Kingdom
Broadcast area  Estonia
Sister channel(s) TV3+, TV6
Digital terrestrial Multiplex 1[1]
Viasat Channel 3
Elion's DigiTV Channel 3
Screenshot of TV3 Estonia in 2009

TV3 is a commercial television channel targeted at an Estonian language audience owned by Viasat (MTG). It was founded in 1996 after two recent television stations, EVTV and RTV joined.

TV3 has two sister channels. 3+ is a television channel targeted at Russian language minority in Estonia, launched in 2005. TV6 is an entertainment television channel, launched as a digital sister channel to TV3 in 2008.

For several years, TV3 had better ratings than the other private channel, Kanal 2. The situation changed in 2006, when Kanal 2 made some big changes in their programme. TV3 ratings fell and shows had problems getting enough viewers to reach the Top 10 of the week. Later that year, programme director Jüri Pihel left TV3.

In 2009 all Baltic TV3 channels introduced new red-white visual identity, logo and slogan. The slogan was "Tere tulemast koju!" (Welcome home!). News programme "Seitsmesed uudised" (News at 7) was discontinued and changed with a new "TV3 uudised" (TV3 News), which had the same format as Latvian and Lithuanian TV3 News programmes.

In January 2011 Mikko Silvennoinen, a Finnish television host, journalist and producer, was hired as the new programme director. In February TV3 changed their news programme format and "Seitsmesed uudised" was brought back. On 15 August, TV3 once again changed their visual identity and logo from red to purple, which was so far used in Norwegian, Danish, Hungarian and Slovenian TV3s. Also a new slogan was introduced: "Rohkem elu, rohkem meelelahutust!" (More life, more entertainment!).

Currently airing (as of June 2014)

Estonian shows and series

Original name English translation Notes
Eesti otsib superstaari Estonia's Looking for a Superstar Estonian version of Pop Idol
Elu keset linna Life in the middle of the city drama series
Faktuaalne kaamera Factual Camera Sketch comedy
Heimari kokaklubi Heimar's Cooking Club Cooking
Kaua võib!
Kolmeraudne Talkshow
Kättemaksukontor Revenge office crime drama television series
Naistesaade Women's Show Fashion, clothing, makeup
Nurjatud tüdrukud Mean Girls Drama series
Nurgakivi Cornerstone Building, architecture, interior design
Ment A Cop Sitcom
Omakohus Own Court
Randevuu Rendezvous Dating Show, Estonian version of Russian show Давай поженимся!
Seitsmesed uudised News at 7 News
Sind otsides Looking for you Reality series, Estonian version of Russian series Жди меня
Suletud uste taga Behind Closed Doors Series of real-life stories
Stiilipäevik Style Diary Style makeover show
STOP! Traffic topics
Teekond iseendani Road to Yourself Reality series about alternative medicine

Foreign shows and series

Original name Estonian translation Origin
America's Funniest Home Videos Kõige naljakamad koduvideod  United States
Bella Calamidades Kaunis Lola  Colombia
Blue Bloods Politseipere  United States
The Bold and The Beautiful Vaprad ja ilusad  United States
Bones Kondid  United States
Castle  United States
CSI: Crime Scene Investigation CSI: Kriminalistid  United States
CSI: Miami  United States
CSI: NY CSI: New York  United States
The Event Sündmus  United States
The Finder Leidja  United States
Glee  United States
Hawaii Five-0 Hawaii 5-0  United States
Hercules: The Legendary Journeys Herakles  United States
Homeland Kodumaa  United States
Knight Rider (1982 TV series)  United States
La Usurpadora Paulina  Mexico
Lie to Me Vale jälgedel  United States
MasterChef Meisterkokk  United States
Midsomer Murders Midsomeri mõrvad  United Kingdom
Modern Family Moodne perekond  United States
Monk  United States
Psych Meisterdetektiiv Spencer  United States
Sturm der Liebe Kirgede torm  Germany
Top Gear  United Kingdom
The A-Team A-Rühm  United States
We are Family! So lebt Deutschland Selline on elu  Germany
Wipeout Rajalt maha  United States
Xena: Warrior Princess Sõjaprintsess Xena  United States
Экстрасенсы ведут расследование Juurdlust viivad läbi sensitiivid  Russia
Under the Dome Kupli all  United States
Gümüş Ühe armastuse lugu  Turkey
The Americans Ameeriklased  United States

See also


  1. ^

External links

  • Official website
  • Online archive of TV3 shows

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